The Clickbank Professor

Michael Zenga is a cool dude. We met out in Vegas at Affiliate Summit and we started talking about products, promotions and of all things, Clickbank. I am a super big fan of Clickbank, now with 2 products in their marketplace and a bunch more coming, especially in the music space.
Michael just launched his latest [...]

Defining Elements Of Social Proof

Alright, part 3 in this little series on Social Proof. This one is going to be shorter on words and longer on examples and images.
Read Part 1 here, and Part 2 here.
Many bloggers, info marketers and entrepreneurs/business owners start to gain market share by leveraging the audience of others, typically the media, other bloggers and [...]

2 Rocking Affiliate Events

Quick post in between the Social Proof Series (part 3 should be up Wednesday).
Right here in my backyard of Orlando is a killer Clickbank event next weekend (Feb. 18-20th). Some quick history about Clickbank and I.
When I first started Internet Marketing (years down yander) I started with some drop shipping and eCommerce stores. When the [...]

Fabricating Lies Or Telling A Story

This is part 2 in my week long look and study into social proof. In part 1, we discussed the concept of social proof and why it works. Today I am going to dig into 2 types of social proof that you see everyday, all around you.
The 2 types of social proof are:

Borrowed social proof [...]