Why Our Mom Warned Us Not To Jump Off Bridges

The short version: Because if the popular kids did it, you probably would too. And you just might even like it.
Long answer: The social proof principle.
Over the past 2 years of really looking at 2 things: human psychology and Internet Marketing, social proof has been at the height of both. From the positive aspects to [...]

The Golden Truth About Money

Money and I have a strange relationship. I first started working the day I turned 16. I was a stock boy at Target working the late night shift in the back getting carts ready for the overnight crew.
I remember getting my first paycheck like it was yesterday. I went over to Macy and bought the [...]

Living For The Long Term

I need to write. There is something missing from not blogging, talking and sharing things that has really been eating away at me. I haven’t posted much of anything since going into a hole and kicking our new startup off the ground. Posts at GYRS and RSLD have suffered. Numbers are down, affiliate sales are [...]